Tag Archives: Share

Medical marketing spend is inching toward $30B, and DTC's share is growing

It’s no surprise that medical marketing spending has skyrocketed in the past 20 years. And while marketing to physicians continues to consume the lion’s share of the almost $ 30 billion spent overall, direct-to-consumer marketing is catching up. Medical marketers spent $ 29.9 billion to get their messages in front of healthcare providers and consumers… Read More »

Global Digital Fluoroscopy System Market Share, and Outlook 2026

          Increasing number of orthopedic surgeries and angiography are major drivers for growth of global digital fluoroscopy system market. Digital fluoroscopy is form of X-ray that enables technician to visualize deep structures of the body. Digital fluoroscopy provides detailed images of different organs such as intestine, cardiac muscle, bladder, and stomach.… Read More »